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SEO

Search Engine Optimization vs Pay-Per-Click – the difference between two old friends

février 13, 2013

Web 2.0 white cubes

The search engine marketing world is a battlefield that is highly contested between SEO or search engine optimization and PPC or pay-per-click advertising. It was expected that search spending would rise 27 percent in 2012 to more than $19.5 billion dollars. In addition, it was predicted that spending will increase by at least an added [...]

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Responsive Design Opens Mobile Windows For Search Engine Optimization

janvier 3, 2013

smartphone tablet device

The world of electronic communications contains a wide variety of ways to gain information from the Internet. Access to the Internet comes in the form of tablets, phones and many other devices. For the web designer, who wants their web page handy to this large and growing market, many new challenges have arisen. One of [...]

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Le Responsive Design : une technique incontournable pour 2013?

décembre 17, 2012

Responsive web design

L’évolution des appareils connectés a contraint le web à élargir ses possibilités quant au design des sites : explications sur le Responsive Design. Quelques chiffres qui justifient le Responsive web Design Les internautes ne se connectent plus sur le web de la même manière qu’il y a 5 ans : la popularisation d’appareils tels que [...]

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La visibilité numérique ou comment propulser son entreprise en 2013

décembre 4, 2012

schéma visibilité numérique

Si tout le monde a désormais conscience de l’importance cruciale de développer une image positive sur le web pour promouvoir une entreprise, il n’en demeure pas moins difficile de mettre en place une visibilité numérique performante. L’enjeu de la visibilité numérique On en parle beaucoup dans le monde du commerce : de 2008 à 2009, [...]

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What are the HTTP Status Codes?

septembre 2, 2012

404 error message

The HTTP Status codes are defined as 3-digit numbers that are returned by the servers. These codes are used to indicate the condition of the web element. The first digit of the 3-digit combination code always begins with any of the number from 1 to 5. When it comes to the 100s to the 500s, [...]

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SEO Tool review – Search Engine Optimization best web based paid tool

août 16, 2012

Logo SEMRush

Whether you are an experienced internet marketer or you are attempting to market your first business, you may have heard the buzz around the new program SEMRush. The latest SEO tool from the makers of SEOQuake, this program is being lauded as a major breakthrough in keyword analysis and SEO technology. That said, it is [...]

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Scalable Link Building In 2012

juin 21, 2012

Scalable Link Building

There have been many new innovations and changes to link building since the beginning of the year. There are finer values given to social signals, differences in search results, especially with Search plus your World along with endless versions of Panda update, the inevitable end of link networks, and improvements to Google through interpretation of [...]

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Mise à jour Google Penguin a frappé fort ! Quelles conséquences sur le web ?

mai 11, 2012

Google Penguin Algo Change

Ce fût une nuit noire pour de nombreux webmasters dont les pratiques SEO n’ont pas été validées par un algorithme tout neuf : Google Penguin. Mais pourquoi ce nom ? Google Penguin : définition et impacts SEO Dans la nuit du 24 au 25 avril, certains ont commencé à exprimer leur désarroi face à la sévérité de Google [...]

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Use The Right Google SEO Strategy For Your Website

avril 22, 2012

Google-Ranking

Google is sometimes called the God of search engines, and webmasters cower in fear of Google as they try to do the things that will please it. If you break any of the rules of Google. SEO, you will be subject to its wrath and displeasure. The punishment can be anything like being thrown out [...]

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The Value Of Dublin Core Metadata In The Future

février 19, 2012

Dublin Core Logo - Micro Data

The power of metadata has been thoroughly abused by many websites; before search engines began sifting through tags, metadata was often filled with unhelpful and irrelevant tags in an attempt to bolster search engine results for the website. Currently, keywords within meta tags must also appear in other places like the title and the page’s [...]

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